Trade pricing  |  +1 (800) 274-8323  |  [email protected] Sample boards ship in 2–4 business days
CoreTec product lab reviewing plank cross-sections
About CoreTec

CoreTec Culture: Spec Clarity Over Hype

Since 2012 we have built waterproof luxury vinyl flooring around cork/wood composite cores, integrated underlayment, and plain-language documentation for builders who need floors that survive real kitchens—not showroom fantasies.

Mission

Deliver waterproof vinyl plank and tile systems with measurable wear layer thickness, abrasion resistance, and dimensional stability so residential remodelers and light commercial teams can specify once and install without drama.

We publish FloorScore and GREENGUARD Gold pathways because indoor air quality submittals should not require a scavenger hunt. VOC emissions data belongs next to the color chip, not buried in a marketing PDF.

Vision

Make engineered waterproof flooring the default for wet zones and high-turnover units—while staying honest about where natural hardwood still wins. Specifiers deserve a straight comparison on water absorption rate, service life expectancy, and maintenance cost.

That vision shows up as filterable spec tables, sample kits that list mil thickness first, and dealer networks across 50+ countries that stock collections with documented warranties.

How we work

Values That Show Up in Spec Sheets

Measure First

Wear layer mil, STC assembly notes, and slip resistance coefficient targets come before lifestyle copy. If a number is assembly-dependent, we say so.

Protect Subfloors

100% waterproof outer construction keeps spills out of the core. We still coach teams on moisture vapor transmission testing before floating installs.

Ship Samples Fast

Trade desks aim for sample boards in 2–4 business days so design reviews do not stall waiting on color approvals.

Stay Install-Literate

Click-lock speed helps turnover schedules, but flatness and expansion gaps still decide whether a floor survives the first summer HVAC swing.

Inside the company, culture looks like short standups around collection updates, not slogan walls. Product engineers debate UV stability for sunlit mudrooms the same week sales teams field questions about CoreTec flooring installation instructions. That loop keeps our Specs page honest when abrasion resistance claims meet cart traffic in retail aisles.

We also refuse to pretend every project needs the thickest wear layer. Bedrooms and closets rarely need a 30 mil commercial coating; corridors and clinic waiting rooms often do. Matching thickness to traffic class is how we protect both budgets and warranty standing.

People & workspace

Teams Behind the Planks

CoreTec QC tech inspecting plank edges
QC reviews locking edges and wear film consistency before lot release.
Color matching table with oak and walnut samples
Color tables keep oak and walnut families consistent across dye lots.
Trade desk coordinating sample shipments
Trade desks coordinate sample kits and dealer referrals daily.
Open collaboration area with flooring mood boards
Collaboration bays keep stone-look tile and plank programs side by side for quick comparisons.

Building With Us

We hire people who care about dimensional stability charts as much as color stories. If you know flooring logistics, install coaching, or materials documentation, send a note—we will route it to the right desk.

Contact the CoreTec Team